40+ COUNTRIES WORLDWIDE
10+ BILLION POG COLLECTIBLES SOLD
200 MILLION COLLECTORS

THE ORIGINS OF POG

Back in the 1930s, on the island of Hawaii, kids invented the pog game! In those days, as everywhere else in America, pog drink caps were delivered in milk bottles at people’s doors. Hawaii’s kids had the idea of upcycling their milk caps by collecting them and inventing a caps game. They would remove the cardboard discs printed in the dairy's colors from the milk caps. First to collect milk caps, then to play milk caps game. The game play was exactly the same. Throwing the metal milk caps as a milk caps pog slammers onto the staked cardboard discs to win them.

THE STORY OF POG

In the 1950s, the marketing director of Hawaiian dairy HALEAKALA DAIRY was looking for an idea to launch a new product and a new brand: a delicious fruit juice cocktail made with Passion Fruits, Orange and Guava. It was the POG juice! He remembered the milk caps games of his childhood. He came up with the idea of having a mascot, the ancestor of POGMAN, printed on the pog caps of his pog juice bottles. The craze was back on. It was so strong that people called the caps game the pog game. The pog hawaiian game was born.

THE WORLD POG FEDERATION

The 90's POG games became a craze thanks to a Californian trading collector, who met a Hawaiian school teacher who used her old POG collection in her classroom. He loved the game play and decided to acquire the POG brand, to create The World POG Federation and to launch the POGs and Slammers game sold in packs across the world. With Billions of POGs caps sold and countless major brand collabs, its no wonder why it still lives in the hearts of many today.

Where Passion and Innovation Collide

  • Our team's roots go back to the birth of POGs, ensuring authenticity in every box.

  • We didn't just create the game; we're leading its evolution into the digital space.

  • More than creators, we're community cultivators, connecting POG lovers globally.

Remember past collabs? Stay tuned for more!